
Rethinking Patient Access: From Call Center to Strategic Function
09/15/2026
Webinar
PriceFREE
Available Credits
- ACMPE: 1.00
- ACHE: 1.00
- CEU: 1.00
- PDC: 1.00
- CPE: 1.00
Description
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If you experience issues registering for this webinar, please email or call the MGMA Service Center at 877.275.6462, ext. 1888 to register.
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This webinar – scheduled for September 15, 2026, at 1 pm ET (12 pm CT, 11 am MT, 10 am PT) – is eligible for ACMPE, ACHE (live only), CPE (live only), PDC (live only) and CEU credit, and will be made available as a recording.
Patient access has become one of the defining operational and strategic challenges facing medical groups. It's no longer just about answering phones or filling schedules. It's about connecting patients to the right care while making the best use of limited clinical capacity.
In this session, medical group leaders will examine how growing demand, increasingly complex scheduling rules, fragmented workflows, staffing constraints, and rising patient expectations are exposing the limitations of traditional access models. Speakers will explore where friction occurs across scheduling, referrals, intake, and patient communication, and why measuring call abandonment or speed to answer alone fails to capture whether patients actually reach care.
Through real-world examples, attendees will learn a practical framework for identifying operational bottlenecks, measuring access more holistically, and prioritizing changes that improve patient access, reduce staff burden, and unlock existing clinical capacity.
This 60-minute webinar will provide you with the knowledge to:
- Identify where patients encounter friction across the access journey and how it affects capacity, staff, and patient experience
- Evaluate patient access using measures that extend beyond traditional call center metrics
- Prioritize workflow changes based on organizational impact
Brought to you by Assort Health

Terms of registration: By registering for a complimentary sponsored educational webinar, participants understand that their contact information, excluding phone numbers, will be shared with the specific sponsor. Please reference their website’s privacy policy.
Continuing Education
Delivery method: Internet Live Course | Group Internet Based
Learning level: Intermediate - Education that builds on a basic curriculum, designed to improve your ability to analyze and apply skills learned to a topic or knowledge area.
Learning format: Traditional
Prerequisites: A basic understanding of the topic or knowledge area.
Advance preparation: None
Duration: 60 minutes
Claiming Credit: If you wish to claim continuing education credit, you must attend the live webinar and complete the session evaluation in order to meet the requirements of the accrediting organizations.
- ACMPE, medical practice administrators in certification and Fellowship through ACMPE
- ACHE, American College of Healthcare Executives Qualified Education
- CPE, Continuing Professional Education for accountants
- Attendance at the live instructor-led program
- CEU, generic continuing education credit
- PDC, professional development credits for the Society for Human Resource Management (SHRM)
For detailed continuing education credit information, click here.
**PLEASE NOTE: CEU credit types and totals are listed as a good faith estimate. Actual CEU types and totals offered at time of presentation may vary. Final CEU credit listing will be published on or before the day of the presentation.
Speaker
Technical Requirements
Webinars are delivered live using online web conferencing software, which allows you to interact directly with presenters and colleagues through your web browser.
This webinar will be hosted in Zoom Webinars and will consist of a 60-minute presentation and question-and-answer session. You will receive informational emails with instructions to access the live event and related resources, as well as steps to claim continuing education credits.
Review this resource for participating in Zoom Webinars or test your connection here.
Refund Policy
This webinar is sponsored by Assort Health. There is no registration fee.
Live Instructor Cancellation Policy
If for any reason MGMA must cancel this program, MGMA will notify participants by email of the cancellation no less than 48 hours prior to the expected start time.
Contact the MGMA Service Center for cancellations or refunds:
Toll-free: 877.275.6462, ext. 1888
Email: service@mgma.org
Complaint resolution policy
Please contact the MGMA Service Center toll-free at 877.ASK.MGMA (275.6462) for issues or concerns with this webinar.
