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    The Silent Killer of Physician Practice Profitability – on demand


    SKU: O24WEB19

    Non-Member PriceFREE


    Non-Member Price:


    Available Credits
    • ACMPE: 1.00
    • CEU: 1.00


    This webinar — recorded on September 12, 2023 — is eligible for ACMPE and CEU credit.

    Physician practices are facing unprecedented financial challenges. From shrinking margins and ongoing labor shortages to increasing regulatory requirements and payer denials, achieving and maintaining financial viability is a struggle. Many practices look to cost cutting to make ends meet but, as the saying goes, “You can’t cut your way to profitability.” Amid the common levers of growth, pricing, and productivity, there are other more subtle causes of decreasing profitability that are often overlooked. Coding is one of those areas. The quality of a practice’s revenue cycle is closely aligned with the quality of its coding. In this 60-minute webinar, attendees will learn how to identify poor quality coding practices and the most common coding issues, ways to manage greater coding complexities within specialty practices and proactive steps to build coding quality.

    This 60-minute webinar will provide you with the knowledge to:

    • Discover areas of poor quality coding that often lead to increased denials, poor cash flow, delayed reimbursement, “takebacks” and penalties
    • Use internal quality audits, E/M utilization reviews and clinical documentation improvement to boost coding quality
    • Manage intensive coding training and revenue cycle outsourcing as options to  improve coding

    Brought to you by Conifer Health Solutions

    Continuing Education

    Delivery method: Internet Live Course | Group Internet Based
    Learning level: Intermediate - Education that builds on a basic curriculum, designed to improve your ability to analyze and apply skills learned to a topic or knowledge area.
    Learning format: Traditional
    Prerequisites: A basic understanding of the topic or knowledge area.
    Advance preparation: None
    Duration: 60 minutes

    Claiming Credit: If you wish to claim continuing education credit, you must attend the live webinar or if you watch the recording, respond to the integrated polls in order to meet the interactivity requirement required by accrediting organizations.

    • ACMPE, medical practice administrators in certification and Fellowship through ACMPE
    • CEU, generic continuing education credit

    For detailed continuing education credit information, click here.

    Picture of James Muir

    James Muir
    Vice President, RCM Sales, Conifer Health Solutions

    James Muir is a senior sales executive, responsible for physician RCM sales and business development in the west region. He has a long and successful track record of more than 20 years in the revenue cycle management sphere, successfully developing long-term relationships based on addressing physician practices’ most pressing revenue cycle challenges. With his expansive expertise and leveraging a wide range of enterprise solutions to address the financial needs of healthcare providers, James is well-equipped to help practices create solutions to their revenue challenges and improve practice financial performance.

    Since 2001, James has held sales positions in revenue cycle management and other healthcare-related enterprise solutions in the industry. His efforts consistently yielded tremendous growth and resulted in multiple new clients and significant financial growth for industry-leading organizations.


    • Bachelor’s degree in marketing and communications from Brigham Young University
    • IBM Certifications in Results Consulting and in RS/6000

    Picture of Kimberly McKenney

    Kimberly McKenney, MBA, RHIA, CCS-P
    Senior Director, CDI and Coding Operations, Conifer Health Solutions

    Kimberly joined Conifer Health in 2021 as Senior Director of CDI and Coding Operations. In her role, Kimberly develops KPIs and engineers processes that ensure the physician-led CDI team exceeds metrics and achieves optimal performance while adhering to regulatory compliance requirements. She implements best practices to assist national team managers in meeting or exceeding operational metrics, including coding requirements defined in client service level agreements. Kimberly energetically establishes, builds and expands relationships with clients to deliver a complete coding solution. 

    Kimberly has 19 years of experience in RCM, covering both physician and hospital. In addition to Physician Coding and CDI Operations, she has held numerous RCM leadership positions overseeing Hospital and Physician Billing, Clinical Denials, Coding Quality, Emergency Department Coding, and Outpatient Facility Coding. Her experience includes multi-hospital organizations, which include critical access and academic health centers, as well as multispecialty medical groups. Prior to joining Conifer, Kimberly spent almost 10 years working for Indiana University Health, focusing on their revenue cycle, a period which culminated as a Director in their Revenue Cycle Services division. She then spent nearly six years as a Director of Coding Operations and Coding Quality with Healthcare Administrative Partners.

    Additionally, Kimberly is passionate about developing people. She is an experienced leader of teams sometimes exceeding 300 people, including global workforces. She tasks her teams to meet changing and challenging business demands, while focusing on continuous process improvement and optimization. She is also recognized as a Certified Coding Specialist and a Registered Health information Administrator through AHIMA.


    • Master of Business Administration from the Western Governors University
    • Bachelor of Science in Health Information Administration from Indiana University – Purdue University Indianapolis

    Technical Requirements

    This webinar consisted of a 60-minute presentation, interactive polls and a question-and-answer session.

    You will receive informational emails with login instructions, handout materials and the recording.

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