Medical Group Management Association
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Market smarter, not harder

Content Marketing

The most effective way to convey your story to the MGMA audience is through a variety of channel placements. Affiliate your brand with webinars to product demos, emails to social media, our audience can be your audience. Furthermore, businesses using content marketing experience conversion rates six-times higher than those who do not. 

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Customizable Integrated Marketing Packages

With a focus on your goal as the centerpiece of a custom integrated marketing package, we can help you achieve results for any budget. These packages are designed to reach MGMA Members where they
already are to distribute your message with maximum impact. These packages can also be combined with sponsored speaking opportunities at MGMA events to expand your reach to conference attendees and MGMA’s digital audience.

Mediums Available:

  • Whitepaper
  • Webinar
  • Social Media
  • Article Placement
  • MGMA Newsletter Placements
  • Full-page MGMA Connection Ad or sponsored content
  • 30-second Podcast Ads (4)


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MGMA.com Monthly Spotlight

Associate your brand with hot topic content published and promoted in MGMA Insights one time per topic, and then subsequently on MGMA.com. Your banner ad with link and logo on the webpage housing the MGMA “best of” content around the topic area for the month (30 days).
 

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Dedicated Newsletter Send

Have your brand and preferred content presented to our members and customers in an exclusive email newsletter send.

Exclusive opportunity per quarter


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Sponsored Educational Webinar

Share your insight and showcase your thought leadership during these customized, 60-minute educational presentations. Your webinar will be available to the MGMA audience as both a live broadcast and on-demand recording on MGMA.com. Producing an educational presentation allows you to align your brand with tailored solutions to critical topics affecting practice managers across the country. Fill your lead pipeline with contact information for all registrants.

Educational Webinar Sponsorships Available


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Sponsored Recognition on MGMA Webinar

Promoted as ‘brought to you by’ recognition for providing this MGMA webinar free to MGMA Members and Non-Member registrants. You will also have logo and/or text recognition as appropriate of your sponsorship on the MGMA website, targeted marketing communications, in the thank-you email sent to registrants after the event, on the pre-webinar slides and at the beginning of the webinar itself.

Webinar Sponsorship Recognition Available
 

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