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The Impact of the Press on Medical Practices During a Potential National Health Crisis

Fellowship Paper - November 8, 2016

Human Resources

Katherine Johnston MS, FACMPE
This paper will describe a situation in which the media had a significant impact on the public perception of the medical community and will present recommendations for managing the media during an emergency or disaster that directly effects the healthcare provider system. Suggestions from reporters and public relations professionals will be presented. Points to consider when developing an emergency preparedness plan, including recommendations from various emergency management plans and press management presentations will be shared. A case study surrounding events of the 2014 Ebola outbreak in Dallas and the effect it had on the pulmonary/critical care practice, physicians, and non-physician practitioners treating the infected patients will be reviewed in the case study. The case study will discuss the issues that needed to be addressed during this crisis and what actions the practice leaders chose to follow as well as the outcomes of their decisions. 
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About the Author

Katherine Johnston MS, FACMPE
Flower Mound, TX
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