Medical Group Management Association
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Market smarter, not harder

Marketing with MGMA
Marketing Opportunities
Integrated Marketing Packages

Integrated Marketing Packages

More Exposure, More Return

The Concept


Reach the best, most-qualified audience in Practice Management via MGMA’s Integrated Content Package program. Omnichannel. Always-on. Plug-and-play. From podcasts to webinars, emails to social media, our audience can be your audience.
 



The Packages

 

Platinum

Gold

Silver

Value: $36,500

  • Co-branded White Paper (12-17 pages)*
  • Webinar
  • Home Page Article Placement (30 days)
  • Resources Article Placement
  • Email Newsletters
    • Member Newsletter
    • Medical Group Insights Newsletter
  • Connections Ad (full page)
  • 30-sec Podcast Ad
  • Infographic creation and placement on MGMA social media**

Value: $23,500

  • Webinar
  • Home Page Article Placement
  • Resources Article Placement
  • Email Newsletters
    • Member Newsletter
    • Medical Group Insights Newsletter
  • Connections Ad (full page)
  • 30-sec Podcast Ad
  • Infographic or Quiz creation and placement on MGMA social media**

Value: $16,000

  • Home Page Article Placement
  • Resources Article Placement
  • Email Newsletters
    • Member Newsletter
    • Medical Group Insights Newsletter
  • Connections Ad (full page)
  • 30-sec Podcast Ad

*only offered in Platinum Package
**only offered in Platinum


MEMBERS BY THE NUMBERS

  • MGMA members provide more than 50% of the healthcare services in the United States.

  • MGMA members represent over $198 billion in purchasing power annually.

  • 73% OF MGMA members hold chief executive officer, vice president, director or manager titles, and have sole purchasing responsibility.

  • 45% OF MGMA members are also involved in operational, administrative purchasing roles.

  • 51% OF MGMA members have more than 15 years of experience.

  • Approximately 52% OF MGMA members have more than 50 doctors in the practice.


TOP SINGLE MEDICAL SPECIALTIES*

  • Ophthalmology

  • Anesthesiology

  • Gastroenterology

  • Orthopedic Surgery

  • Family Medicine

  • Urology

  • Cardiology

  • OB/GYN

  • PEDIATRICS

* Many other specialties are represented within the MGMA membership base. The top specialties are based on members employed in practices in that specialty area.

 

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