Keynote Sessions

Learn from the best to be the best

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Atul Gawande

A renowned Boston surgeon at Brigham and Women’s Hospital, Dr. Gawande is a Professor at Harvard School of Public Health and Harvard Medical School and the Executive Director Ariadne Labs. He is The New York Times bestselling author of Being Mortal, The Checklist Manifesto, Complications and Better.

MGMA15 keynote speaker Atul Gawande was named #10 on the Modern Healthcare “100 most influential people in healthcare” list. Don’t miss this inspiring speaker at MGMA15.

From Cowboys to Pit Crews*

Atul Gawande joins us for a conversation about how the most successful healthcare organizations behave for patients like a well-tuned pit crew and recognize the importance of teamwork, humility and discipline. Gawande is a practicing surgeon and best-selling author, with a new book Being Mortal: Medicine and What Matters in the End. His insights and analysis can frequently be found on NPR and in the pages of The New Yorker, where he's a staff writer. Monday, Oct. 12, 8:00–9:30 am.

This session will provide you with the knowledge to:

  • Identify success and failure through the use of data
  • Locate solutions by thinking like other fields that are high risk and high failure
  • Demonstrate tips to overcome a culture of resistance


Jeremy Gutsche

A resident of Toronto, Canada, Mr. Gutsche is the founder, chief trend hunter and chief executive officer of He is the bestselling author of Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change.

Better and Faster: The Proven Path to Unstoppable Ideas

How do we overcome psychological traps that block our success while looking for patterns of opportunity that are right in front of us? Join Jeremy Gutsche as he details the tactics he's developed by studying tens of thousands of ideas, along with frameworks he's tested through work with his 300-plus clients. Incorporating concepts from his upcoming book Better and Faster, Gutsche connects human evolution with our ability to adapt to rapid change. His highly engaging lessons are drawn from the untold tales of reclusive billionaires, along with ordinary people who achieved unthinkable success simply by seeing the opportunities that others overlooked. Sunday, Oct. 11, 3:00–4:30 pm.

This session will provide you with the knowledge to:

  • Overcome three neurological traps that block us from realizing our full potential
  • Lead change management
  • Adapt to chaos and innovate faster


Steve Farber

San Diego’s Steven Farber is the founder of The Extreme Leadership Institute. He is also the respected author of The Radical Leap, The Radical Edge and Greater Than Yourself.

The Radical Leap - Extreme Leadership: Your Radical Leap Forward at Work and Beyond*

In this chaotic age, healthcare leaders must demonstrate unprecedented levels of passion, determination, foresight, dedication and fearlessness. Join expert leadership coach and consultant Steve Farber as he discusses how to use the LEAP framework – Love, Energy, Audacity and Proof – to radically improve your organization and your life. Tuesday, Oct. 13, 3:30–5:00 pm.

This session will provide you with the knowledge to:

  • Harness fear and use it to your advantage
  • Keep yourself and others passionately engaged in the work at hand, even in troubled times
  • Inspire yourself and others to change the world


*MGMA awards will be presented during the session.

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